Thursday, March 31, 2011

YouTube highlights 3/31/2011

This is the latest in our series of YouTube highlights. Every couple of weeks, we bring you regular updates on new product features, interesting programs to watch and tips you can use to grow your audience on YouTube. Just look for the label “YouTube Highlights” and subscribe to the series. – Ed.

In the past two weeks, we saw online video swing into action in a few very powerful scenarios. Video helped connect people with loved ones affected by tragedy while at the same time, uniting musicians from around the world to create art.

YouTube Person Finder
The YouTube Person Finder (消息情報) channel aggregates video messages from those affected by the massive earthquake and tsunami that hit northeastern Japan. You can search for videos within the module or browse videos in Japanese. Our hope is that the power of video and the access to YouTube will help victims and their families find each other and make sure they’re safe.


YouTube Symphony Orchestra dazzles from Sydney
One hundred and one musicians from 33 countries were selected via online auditions to come together as an orchestra and celebrate music, creativity and collaboration. Well-known YouTube stars joined the show in Sydney to collaborate, including Pogo and Ukrainian sand artist Kseniya Simonova. A week of events and seven sold-out concerts captured on youtube.com/symphony culminated in a Grand Finale event on March 20. The event was streamed 33 million times around the world to 189 countries, including an incredible 2.8 million mobile live-streams.



Lights, YouTube—Action
Owning a video camera is no longer a prerequisite to joining the YouTube community. youtube.com/create, just launched in beta, enables anyone to use video creation sites Xtranormal, Stupeflix and GoAnimate to make personal videos using images, music and animations and then share them by posting to YouTube.

If you do own a video camera, we have some good news for you too. Nine months ago we introduced our cloud-based video editor, with basic tools, at www.youtube.com/editor. This week, we’ve made two major enhancements to our video editor—image stabilizer and 3D capabilities. Now, you can smooth unsteady video footage with the click of a button or create a composite of two side-by-side videos to produce your very own 3D action flick—all for free.

Baby, she was “Born this way”
Lady Gaga stopped by Google’s headquarters last week and wowed a packed auditorium of Googlers and YouTubers. Gaga answered questions from fans via Twitter and Moderator as well as the audience, dishing on fashion, her larger-than-life persona and upcoming album. Watch the entire Q&A now on YouTube.



This week in trends
Some quick highlights from YouTube Trends:
  • We're seeing new video coming from Syria, where demonstrations have reportedly escalated. CitizenTube, in partnership with StoryFul, is curating that footage on its channel.
  • We looked at how popular cartoonists in Jordan have reacted to the major events taking place in North Africa and the Middle East.
  • We looked at some of the most popular viral clips from around the world, including a proposal gone wrong, a musically-inclined baby and masked flash mobbers in Korea. Check them out for yourself.
Until our next update, keep up on what’s going in the world of video via the YouTube Blog.

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