Thursday, April 20, 2006

Easier web page creation



My mother wanted a site for her law practice that potential clients would find when they Googled her. My professor needed a place on the web where he could post assignments and readings for Psych 131. My friend Casey was excited about creating an online encyclopedia of Big Lebowski trivia.

All of them wanted simple web pages that looked great, but none of them wanted to take the time to learn HTML, wrangle with complex tools or shell out cash for a designer. They managed to cajole me, their nerdy technically-savvy friend, into becoming the neighborhood techie -- but what if you don't know one? Why isn't making a web page as fast and easy as using a word processor?

These frustrations stayed with me when I started working at a California company full of friendly neighborhood techies that encourages its employees to devote 20% of their time to scratching their intellectual itches. So I gathered a team of engineers and designers passionate about using their 20% time to make it easy to publish useful, attractive web pages.

After many months of focusing on designing a product that our friends and families would enjoy, and politely coaxing web browsers into doing things they were never meant to do, we're happy that "Google Page Creator" is now part of the Google Labs family. Labs is Google's technology playground, a place where we can experiment with new services that have us excited, but that aren't all grown up yet. We rely on constructive feedback from early users to help us nurture these experiments from intriguing ideas into mature products.

Google Page Creator is just a small step in helping people get their words, pictures and ideas on to the web. But it's nice to know that when my friends want to share their experiences from a Venetian monastery, or coworkers feel compelled to give their appropriately-named bowling team a web presence, I know where to point them.

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